While there are many high-performing e-commerce platforms like Shopify, Magento, and Bigcommerce, WooCommerce definitely stands out as the best e-commerce platform amongst all others. Businesses are often confused about choosing the best platform for their online store. We highly recommend WooCommerce at this juncture, as its free and premium versions include plugins and extensions that make the e-commerce website enticing, interactive, and welcoming to users. Here are a few reasons why online entrepreneurs select a WooCommerce agency in UK to show their products online and make the most of this open-source platform.
Its Affordable
Price is a crucial factor for a retailer who is looking to start a new online store and glorify its brand. While there are many e-commerce platforms available on the market, most are expensive, and only a few of them require less investment. That's why if you are looking for an e-commerce platform that offers high-quality service within an affordable budget, then WooCommerce is the best choice to build your online store. WooCommerce is a reliable and flexible platform to build a highly responsive and top-performing store within a budget. It has advanced features, plugins, and plenty of free themes, which makes it a cost-effective choice. Even a small business can use WooCommerce to grow its product visibility and target the right audience without the pocket pinch.
Shopfront Customisation
The storefront plays a vital role in deciding whether visitors will be able to buy products or just skip the site without making any kind of purchase. If the store is unoptimised and has a less attractive and complex design, then the chances of a bounce rate increase. That's why it's essential to create an enticing shopfront that helps visitors convert into customers. WooCommerce runs on WordPress, which is one of the most popular CMS platforms. WordPress helps customise the shopfront by making the changes required in themes. Both free and paid themes on WordPress support WooCommerce, and in this aspect, WooCommerce can create an e-commerce site that stands out from others. With 40 free themes that can be accessed and customised, WooCommerce has advanced features that can customise the shopfront to meet visitor expectations. By modifying the CSS and colours of the theme, WooCommerce allows users to customise the storefront. You can even modify the code using WordPress to ensure the website starts to load faster on every type of screen.
Seo-Friendly Platform
SEO plays a vital role in getting a website on the first page of the search engine. If your online website wants more traffic, then organic ranking is essential. WooCommerce, combined with WordPress, makes it simpler for businesses to get their products ranked on search engines. WordPress is an SEO-friendly CMS platform, so it automatically makes WooCommerce search engine-friendly. Here are a few tips that can help optimise the e-commerce website for SEO.
- Include product descriptions.
- Optimise the page title.
- Include breadcrumbs because they are advantageous to both users and Google.
- Make the website's navigation simple and easy, without complications.
- Write meta descriptions for each product.
- Page optimisation with alt text in the images is a must.
- Do not use similar content on multiple pages.
- Check the performance of the product and web page with SEO plugins like Yoast SEO.
Inventory Management
This is an essential part, as it helps store owners identify and track stock levels. Many businesses invest hundreds or even thousands of dollars in online inventory management, yet it remains challenging in the initial stages. A WooCommerce development agency has the right solution for you. WooCommerce's popular and unique inventory management system helps track stock levels and provides updated stock reports after purchases and refunds. In fact, you even get notifications about low- or running-out-of-stock products. Moreover, the built-up inventory management automatically hides out-of-stock products from the online store. With WooCommerce, you can control and manage the inventory using two tabs in the dashboard: the product tab and the WooCommerce tab. These tabs contain all the stock information. Additionally, WooCommerce helps to manage orders, refunds, emails, and everything else that can make an online store a success.
Excellent Customer Support
WooCommerce is an extremely stable platform and is the forest choice for both small and large businesses. It has advanced features with fewer bugs, and with every update, WooCommerce is better, stronger, and more stable than ever before! WordPress and WooCommerce are both open-source platforms that are accessible to a wide community of developers. Their customer support makes them an extremely accessible e-commerce platform. The customer and tech support team at WooCommerce helps resolve every kind of problem. If you encounter any issues with inventory management or setting up the payment gateway, WooCommerce provides FAQs and video tutorials to assist users in overcoming these challenges during store setup.
Bottom Line
WooCommerce is a versatile and powerful e-commerce platform with multiple features and benefits. With its user-friendly interface and robust product management capabilities, it's an ideal choice to create and manage an online store. Connecting with a reputable WooCommerce development agency opens up endless possibilities for WooCommerce.